How to display Instagram on a TV screen

Last updated July 13, 2026

To get an Instagram feed onto a TV you can cast from a phone, open the web version in the TV's browser, or connect the account through digital signage software. The first two stop the moment the phone leaves or the browser falls asleep; signage software keeps the feed on the wall all day, pulls in new posts on a schedule, and on a dedicated player like Amazon's Signage Stick, recovers on its own after a power cut.

With Screenbird, for example, you connect your Instagram account once, choose your feed or Stories and a layout, and push it to any paired screen. Once your screen is paired, the whole setup takes about two minutes.

@thebrewbar
Latest posts, straight from the feed
TThis week's single origin is here2h
TCaramel cloud latte, back by demand1d
TNew: avocado toast on sourdough3d

The end result, live on your TV.

What you need

  • A TV or monitor with an HDMI input
  • A media player: Amazon's Signage Stick and the Fire TV Stick 4K are the simplest plug-and-play options; smart TVs and Windows, Mac, or Linux devices work just as well
  • A Screenbird account (free trial, then EUR 15 per screen per month)
  • The Instagram account you want to display, with the login to connect it

Can't I just cast it?

You can get your Instagram feed onto a TV in a few quicker ways, but they all break down for a screen that has to run unattended:

  • Casting from a phone or laptop works for a quick meeting or a party, but the source device has to stay on and connected. Close the app, and the screen goes dark.

  • The TV's own browser needs no extra hardware, but TV browsers do not refresh on a schedule, fall asleep, and cannot be managed remotely.

  • A DIY kiosk (Raspberry Pi or mini-PC) runs unattended, but you build and maintain it yourself: no remote management, no scheduling, and nobody restarts it when it hangs.

Digital signage software exists for exactly this job: it connects the account once, refreshes it on a schedule, lets you manage the screen from anywhere, and on a dedicated player like Amazon's Signage Stick, recovers on its own after a reboot or an outage. That is the route in the steps below.

Step-by-step with Screenbird

For the full click-by-click walkthrough, see the Screenbird Knowledge Base.

1

Create your free account

Sign up for Screenbird in your browser. No installs needed on your computer, and the trial starts right away.

2

Pair your screen

Install the Screenbird player on your TV or stick. It shows a 6-character pairing code. Enter that code in your dashboard to connect the screen.

screenbird
K7P2QM
Scan with your phone or visit screenbird.app
Connected
Device ID: A1B2-C3D4
3

Add the Instagram app

In My files, click New and choose New app. Then pick Instagram from the app browser.

New
New folder
Upload files
New app
New design
New split screen
Apps
Search apps
AllStandardGoogleMicrosoftSocial
Weather
Clock
YouTube
Instagram
Cancel
4

Connect your account and choose what to show

Click Connect with Instagram and sign in with the account you want to display. Then choose your feed or Stories and pick a layout.

Connect and configure
App name
Maple & Co
Source
@mapleandco
Disconnect
Or use a public link โ†’
Content
Show
Own feed
Display
Layout
Grid
Columns
3
Posts shown
20
Show captions
Behavior
Refresh (min)
5
Maple & CoPreview
Full HD (1920x1080)
RegionOrdersRevenue
North3128,940
South2486,720
East1965,310
West1744,880
Revenue by region
North
South
East
West
Previous
SavePush to screen
5

Check the live preview and set the refresh

The setup form shows a live preview of exactly what will appear on screen. Set how often it refreshes, from every 1 to 60 minutes, then save.

Check the live preview
Maple & CoPreview
Full HD (1920x1080)
@thebrewbar
Latest posts, straight from the feed
TThis week's single origin is here2h
TCaramel cloud latte, back by demand1d
TNew: avocado toast on sourdough3d
6

Send it to your screen

Click push, choose the screen, and your feed appears within seconds. It keeps refreshing on its own from here.

Send to screen
Push to screen
PermanentTemporary
Lobby TV
Break Room
CancelSend

The result

Your Instagram feed is now a live screen. Every new post you share updates the display, without anyone touching the screen itself.

Cafe & restaurant feed

Daily posts on a counter or window display, updating the moment you post.

Gym community wall

Member shoutouts, class updates, and wins on the wall everyone walks past.

Retail new arrivals

New drops and restocks on the shop floor as soon as they hit your feed.

Questions people ask

You choose the interval when you set it up, anywhere from every 1 to 60 minutes. The screen only re-checks the account at that interval, it does not need a constant live connection in between.
When it turns back on, the player reconnects and loads the feed again on its normal schedule. During a brief connection drop on modern platforms it can keep showing the last loaded view.
First check the refresh interval in the app settings; the screen only re-checks the account at that interval. If it still lags, confirm the player is online and that the Instagram connection has not expired (a reconnect prompt shows in the app settings if it needs refreshing). A quick way to force it: push the app to the screen again.
Yes. Unlike some other apps, Instagram connects only through a sign-in with the account you want to display; there is no public-link option.
Yes, using Split Screen. Divide the screen into zones and assign a different account to each.
No. Once it is configured, the screen runs on its own from the paired device. Nothing needs to stay open on your phone or computer.
Yes. The setup form shows a live preview of the layout and your actual posts before you save, so there are no surprises once it is on screen.

See everything the Instagram integration can do.

See the Instagram integration page

Try it for free

ยฉ screenbird.app